ABOUT 

His path at H&M started in 1988 and led him from student assistant and store manager, the expansion department to area management, via Switzerland in the role of Country Manager and then back to Germany to the same position Since last year, he has been appointed Regional Manager Central Europe, which also includes the markets of Austria, Slovenia, Switzerland and the Netherlands. He is dedicated to ensure a seamless, omni-channel shopping experience putting customers at the center of everything.