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Matthew is a world-renowned expert in emerging technologies and their application to the creative industries. A specialist in immersive technologies (XR/MR/AR/VR), he and his team are building pathways for a truly digitized world. Named as a ‘fashion-tech trailblazer’ by Draper’s and a ‘pioneer and a visionary’ by Wired, Matthew has delivered groundbreaking experiences and a stunning range of projects that have captured the imagination of both the fashion and technology industries.


Fashion Innovation Agency, London College of Fashion, UAL


Head of Fashion Innovation Agency

Matthew Drinkwater

Matthew Drinkwater
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