More and more fashion brands are incorporating craft elements and influences into their collections, especially in the luxury fashion market. The demand of purchase has is altered, consumers are more and more willing to pay for a locally made product. What techniques, materials and skills will be needed to foster a better future in the wake of the global pandemic? Are crafts the new luxury to reply to the need for companies to embrace sustainable development and ethical business practices? Will knowledge and know-how survive in this extremely competitive fast-moving industry and increasingly digitised world? Have designers a social responsibility in this process? Investing in crafts and skills could have major sustainable benefits, such as support to a local economy and women empowerment. Building bridges between traditional crafts and the future of technology is no easy feat. What will be the challenge of the next generation in the preservation of traditional skills.